Posachedwapa, kampani yayikulu ya zovala zamasewera ku America, Nike, yapempha bungwe la ITC kuti liletse kutumizidwa kwa nsapato zazikulu zamasewera ku Germany za Adidas's Primeknit, ponena kuti zinatengera zomwe Nike adapanga popanga nsalu yolukidwa, zomwe zingathandize kuchepetsa zinyalala popanda kutaya ntchito iliyonse.
Bungwe la Washington International Trade Commission linavomereza mlanduwu pa 8 Disembala. Nike inapempha kuti aletse nsapato zina za adidas, kuphatikizapo Ultraboost, Pharrell Williams Superstar Primeknit series, ndi Terrex Free Hiker climbing shoes.
Kuphatikiza apo, Nike adapereka mlandu wofanana ndi womwewu wokhudza kuphwanya malamulo a patent ku khoti la federal ku Oregon. Mu mlandu womwe udaperekedwa ku khoti la federal ku Oregon, Nike idati adidas idaphwanya malamulo asanu ndi limodzi ndi malamulo ena atatu okhudzana ndi ukadaulo wa FlyKnit. Nike ikufuna kuti iwonongedwe pazinthu zina komanso kuba mwadala katatu pofunafuna kuti ayimitse kugulitsa.
Ukadaulo wa Nike wa FlyKnit umagwiritsa ntchito ulusi wapadera wopangidwa kuchokera ku zinthu zobwezerezedwanso kuti upange mawonekedwe ofanana ndi masokosi pamwamba pa nsapato. Nike adati izi zidawononga ndalama zoposa $100 miliyoni, zidatenga zaka 10 ndipo pafupifupi zonse zidachitika ku US, ndipo "ndiye njira yoyamba yopangira ukadaulo wa nsapato m'zaka makumi ambiri tsopano."
Nike adati ukadaulo wa FlyKnit unayambitsidwa koyamba Masewera a Olimpiki a ku London asanachitike ndipo wagwiritsidwa ntchito ndi katswiri wa basketball LeBron James (LeBron James), katswiri wa mpira wapadziko lonse Cristiano Ronaldo (Cristiano Ronaldo) komanso wosunga rekodi ya marathon padziko lonse lapansi (Eliud Kipchoge).
M'nkhani yomwe idaperekedwa kukhothi, Nike adati: "Mosiyana ndi Nike, adidas yasiya kupanga zinthu zatsopano. M'zaka khumi zapitazi, adidas yakhala ikutsutsa ma patent angapo okhudzana ndi ukadaulo wa FlyKnit, koma palibe chomwe chapambana. M'malo mwake, amagwiritsa ntchito ukadaulo wa Nike wopanda chilolezo. "Nike idawonetsa kuti kampaniyo ikukakamizidwa kuchita izi kuti iteteze ndalama zake mukupanga zinthu zatsopano ndikuletsa kugwiritsa ntchito adidas mosaloledwa kuti iteteze ukadaulo wake."
Poyankha, adidas inati ikusanthula madandaulo ndipo "idziteteza yokha". Mneneri wa adidas, Mandy Nieber, anati: "Ukadaulo wathu wa Primeknit ndi zotsatira za kafukufuku wazaka zambiri, ukuwonetsa kudzipereka kwathu pakukhazikika."
Nike yakhala ikuteteza kwambiri zinthu zopangidwa ndi FlyKnit ndi nsapato zina, ndipo milandu yokhudza Puma inathetsedwa mu Januwale 2020 komanso motsutsana ndi Skechers mu Novembala.
Kodi Nike Flyknit ndi chiyani?
Webusaiti ya Nike: Nsalu yopangidwa ndi ulusi wolimba komanso wopepuka. Ikhoza kuluka mu chidebe chimodzi chapamwamba ndikugwirizira phazi la wothamanga ku chidebe.
Mfundo yaikulu ya Nike Flyknit
Onjezani mitundu yosiyanasiyana ya mapangidwe oluka ku chidutswa cha pamwamba cha Flyknit. Madera ena amakhala ndi mawonekedwe olimba kuti apereke chithandizo chokwanira kumadera enaake, pomwe ena amayang'ana kwambiri kusinthasintha kapena kupuma bwino. Pambuyo pa zaka zoposa 40 za kafukufuku wodzipereka pa mapazi onse awiri, Nike adasonkhanitsa zambiri kuti amalize malo oyenera pa kapangidwe kalikonse.
Nthawi yotumizira: Januwale-14-2022